Over 1,200 Complaints Filed
According to the CCPA, these advertisements ran for 548 days across more than 120 cities in multiple languages, amplifying their misleading impact. Between June 2024 and July 2025, Rapido received over 1,200 consumer complaints, with half remaining unresolved. The regulator found that instead of the promised ₹50 cashback, Rapido offered ‘Rapido Coins’, valid for only seven days and usable only for bike rides.
Nature of Complaints
Complaints included overcharging, non-refund of fares, rude behaviour by drivers, and failure to honour cashback promises. In some cases, complaints remained unresolved. The authority’s order stated that Rapido engaged in practices that misled customers, including exaggerating service reliability and concealing crucial information.
Refund Ordered
The CCPA has ordered Rapido to immediately cease the misleading advertisements, refund ₹50 to affected customers, and submit a compliance report within 15 days. This action is considered a significant step in protecting consumer interests.